I feel love

I once ran out and bought the perfume Noa by Cacharel after seeing its commercial (which sadly I cannot find online anymore, or else I would share it). Since I cannot smell, this is the sort of thing I base my choice of perfume on….the visual cues (and Noa had some fabulous packaging in my opinion. Unfortunately after buying it, I was told by a friend that it smelled like ‘old lady’)

Anyway, today I saw online the commercial for the new Gucci perfume, Flora. The commercial was surprisingly directed by Chris Cunningham (who has directed well known music videos for the likes of Bjork & Apex Twin)

I have to say……

……I’m sold.

With Donna Summer’s eerie new recording of “I Feel Love”  and the sweeping 20,000 fake flowers, I think Cunningham + Gucci have done well.

I’m definitely feeling some love for this ad.

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